Can Market Knowledge Lead to the Formation of Entrepreneurial Opportunities and Commercialization in Sports Startups?

Amir Rahimi; Ebrahim Alidoust Ghahfarokhi; Rasool Norouzi Seyed Hosseini

Volume 2, Issue 4 , December 2020, , Pages 71-86

https://doi.org/10.22054/nass.2021.56868.1076

Abstract
  Sports startups are entering the knowledge-based economy, where knowledge and intangible assets are recognized as the most important factor in production as well as the most important competitive advantage. Therefore, the main purpose of this article is to examine whether market knowledge can lead to ...  Read More